D244 Coca Cola is a brand name that has become known around the world with the company's distinctive trade mark seen everywhere, including on this takeaway milkshake container that, once the drink it contains has been finished, is destined to become one more item of rubbish to add to the mountain of rubbish that modern society creates each day. While much of this rubbish could be recycled, the majority still ends up as landfill. And plenty, thanks to those who have no concern for the natural environment or conservation, litters the sides of roads and highways as careless drivers toss anything they no longer need, out of the window.

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